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What is included in the Roadmap 2.0 course?
The Roadmap 2.0 course is a digital business development and educational course that guides you through a step-by-step process to develop a business idea and launch it. The course has over 230 video tutorials and provides lifetime access to their community of 19K+ entrepreneurs.
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What topics are covered in the course?
The comprehensive course spans topics from business fundamentals, conducting market research, branding and digital marketing strategies, and my favorite topic, the tech and tools you need to use to compete in a digital landscape, all the way to leveraging social media and sustaining business momentum. No stone is left unturned in this extensive course.
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Describe all the modules I'll have access to.
Module 1: Diving into the World of Entrepreneurialism
This course introduces students to the fundamentals of business and digital marketing. Students will learn the key principles of business, management, and strategy, as well as how to apply them in the context of digital marketing or any other business.
Module 2: Building a Solid Business Base
This course covers key topics in business strategy, and operations, equipping participants with the tools to create a strong and sustainable business foundation.
Module 3: Tailoring a Business to your Vision
A dynamic module that empowers students to transform their entrepreneurial aspirations into a strategic reality. This course delves into the art of aligning business objectives with personal vision, equipping participants with the tools and insights necessary to create a customized roadmap for success.
Module 4: From Idea to Market Ready Product
Module designed to guide students through the entire product development journey, from conception to launch. This course will help participants navigate the intricacies of product ideation, design, prototyping, and market validation, ensuring they are well-equipped to bring their ideas to the market successfully.
Module 5: Branding Essentials
Pivotal module that explores the art and science of crafting a compelling brand identity. Participants will delve into the core principles of brand strategy, storytelling, and design, gaining the knowledge and skills needed to create a strong, memorable brand that resonates with their target audience.
Module 6: Introduction to Business Automation
A cutting-edge module that explores the transformative power of streamlining processes and harnessing technology to enhance efficiency and productivity.
Module 7: Legal Documentation
A vital component for anyone in business to ensure their business, product, and customers are protected.
Module 8: Stan Store Training
The 'Stan Store' module introduces students to an innovative social media automation tool designed to automate and optimize sales processes. Participants will learn how to harness the power of Stan Store for effective sales automation, from lead generation to customer engagement, ultimately driving business growth and efficiency.
Module 9: Build your Own Funnel with Systeme.io
An interactive and hands-on module that empowers students to create and optimize sales funnels using the powerful Systeme.io platform. Participants will gain the skills and knowledge needed to design and implement effective sales and marketing funnels, ultimately driving conversions and revenue for their businesses.
Module 10: Pre-Built Funnels with Systeme.io
This module is a practical guide that equips students with the expertise to effectively deploy and customize pre-designed sales funnels using the Systeme.io platform. This course enables participants to streamline their marketing efforts, enhance user experiences, and achieve business objectives with ready-made, high-converting funnels.
Module 11: Using Stan Store and External Links together
Combining the powers of multiple automation systems together to leverage the expertise of each platform.
Module 12: How to Test a Funnel
This module is a brief overview of how to ensure your modules are optimized and functional for the best possible results.
Module 13: Email Marketing Mastery
An essential module that delves into the art and science of email marketing, providing students with the knowledge and strategies to create compelling, high-conversion email campaigns.
Module 14: Email Marketing with Stan Store
This module provides an in-depth exploration of leveraging automated email marketing through the Stan Store platform. Participants will gain the expertise to create and optimize email marketing campaigns, including flows and sequences, to enhance customer engagement and drive business growth in a streamlined and efficient manner.
Module 15: Email Marketing with Systeme.io
This module is a comprehensive course that equips students with the skills and strategies to maximize the potential of email marketing through the Systeme.io platform. Participants will learn to design and implement effective email flows and marketing campaigns, harnessing automation to engage their audience and drive conversions, ultimately optimizing their business's online presence.
Module 16: Blogging for Success
An in-depth module that equips students with the essential skills and knowledge needed to create and maintain a successful blog. Participants will explore content creation, SEO optimization, and audience engagement strategies, ensuring they can leverage their blogs as powerful tools for personal and professional growth.
Module 17: Online Marketing and Content Strategies
This module offers a comprehensive overview of the digital marketing landscape, focusing on effective content creation and distribution through various social media channels. Participants will gain the expertise to develop content marketing strategies, maximize audience engagement, and harness the full potential of social media platforms to drive online success and achieve business objectives.
Module 18: Business and Content Optimization Tools
Module designed to equip participants with the skills and tools needed to streamline business processes and enhance content creation and management. Students will explore cutting-edge solutions and strategies for improved productivity and content efficiency, ultimately fostering business growth and success.
Module 19: Navigating Business Challenges
This module provides a strategic framework for understanding and addressing the myriad obstacles that businesses encounter in today's dynamic environment. Participants will develop critical problem-solving and decision-making skills to tackle a wide range of challenges, from market disruptions to operational hurdles, fostering resilience and adaptability in the business landscape.
Module 20: Customer Service Excellence
Module designed to empower students with the skills and knowledge necessary to deliver exceptional customer service. Participants will learn proven strategies for building strong customer relationships, resolving issues effectively, and exceeding customer expectations, ultimately driving customer loyalty and business success
Module 21: Sustaining Business Momentum
This module offers an advanced study of strategies and tactics to maintain and grow business success over the long term. Participants will explore techniques for strategic planning, innovation, and market adaptation, ensuring that their businesses not only thrive in the present but continue to evolve and prosper in the future.
Module 22: Facebook
This module provides an overview into one of the world's most influential social media platform, covering its features, marketing strategies, and best practices for individuals and businesses. Participants will learn how to leverage Facebook to build a strong online presence, connect with their target audience, and drive engagement and results in the dynamic landscape of social networking.
Module 23: TikTok
This module is an exploration of the popular short-form video platform, offering insights into content creation, audience engagement, and effective marketing strategies. Participants will gain the knowledge and skills needed to harness TikTok's creative potential, connect with a many different demographics, and navigate the evolving trends of this dynamic social media space.
Module 24: Instagram
This module is a comprehensive guide to leveraging this visually-focused social media platform for personal branding and business growth. Participants will learn to craft engaging content, master Instagram's features, and implement effective marketing strategies to build a strong online presence and connect with their target audience.
Module 25: YouTube
This module offers a comprehensive introduction to YouTube, covering its features, content creation, and optimization for personal and business use. Participants will gain a solid foundation in navigating YouTube, creating compelling video content, and harnessing the platform's potential for engagement, growth, and visibility.
Module 26: Pinterest
A comprehensive exploration of the Pinterest platform, offering insights into its features, benefits, and effective strategies for personal and business use. Participants will gain a deep understanding of Pinterest's visual discovery and marketing potential, empowering them to leverage this popular platform to achieve their goals and objectives.
Module 27: Video Editing with Capcut
A practical module that equips students with the skills and techniques needed to create polished and engaging video content using the CapCut video editing software. Participants will learn to navigate CapCut's features, from basic editing to advanced effects, enabling them to produce professional-quality videos for various purposes, from social media to presentations.
Module 28: How to Build your Own Course with Kajabi
A comprehensive guide that empowers learners to create and launch their own online courses using the Kajabi platform. Participants will gain hands-on experience in designing, marketing, and managing their courses, allowing them to share their expertise and monetize their knowledge effectively in the digital landscape.
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What is the deal with digital marketing and digital business?
This is a perfect place to start. And the good news is, I have developed a free eBook with these answers for you! Check it out here.